USA/DIRECT has been providing cutting-edge, full-service worldwide market research support to the Fortune 1000 marketing, advertising and public relations community for over 20 years, earning the American Market Research Association's highest 'Expert' Rating.
Working closely with client project teams, our services include up-front consultation, study design, questionnaire development, translation, programming, pre-testing, hosting, data collection, tabulation, statistical analysis, written reporting and post-study follow-up. Clients are able to follow all project results online in real time.
The company has in-depth experience across a broad range of fields including healthcare, pharmaceuticals, personal products, cosmetics, weight loss, package goods, insurance, financial services, hospitality, travel and tourism.
Projects encompass the entire range of research activities including market opportunity studies, branding evaluations, concept development, test market analysis, campaign tracking, customer satisfaction, awareness/image/usage studies, lost customer research, competitive tracking, pricing studies, corporate image comparisons, public opinion polling and studies of issues of public importance.
Medical surveys are conducted worldwide among physicians (all specialties and sub-specialties), dentists, nurses, pharmacists, allied healthcare professionals, ailment sufferers and prescription users.
Advanced statistical techniques are employed as required to identify market gaps, factors which drive market dynamics and to predict the impact of market changes including new company or brand positionings, new product introductions, competitive entries and pricing shifts.
All studies, whether large or small, receive the same meticulous care and attention throughout all phases of the project. You work only with highly-experienced research professionals.
For a project quote, please contact:
3 Madison Drive
Ogdensburg, NJ 07439
T: 973 726 8700
C: 973 222 3800
F: 973 209 0082